Make YouTube your brain with a faster way to learn

The end of information overload is here with AI-powered summaries. See how we helped Lookie rapidly boost adoption with organic growth marketing.

Case Study / AI App

The smarter way to learn—faster

YouTube is overflowing. 4-hour podcasts, endless lectures, 500+ hours uploaded every minute—you get the drift. Lookie cuts through the noise. AI-powered summaries, translations, and instant insights—saving users hours every week. We partnered with Lookie to build awareness and drive app downloads.

Deliverables include

  • Brand Design, Marketing Strategy and Visual Identity
  • Social Media Content, Videos, Website and Blog Content
  • Brand Voice Development and Copywriting
  • Multichannel Adaptations

Multichannel Adaptations

Lookie had the innovation and brand vision but lacked awareness and product-market fit. AI fatigue and market noise makes it very tough to get the signal across. Sharp, relatable storytelling and a growth strategy that resonates with an urban, tech-savvy audience was needed.

Solution

We framed Lookie AI as a powerful learning tool for efficient learners, highlighting pain points, key benefits and real-world use cases. To maximize engagement, we elevated Lookie’s brand with bold, quirky design, playful messaging, social proof and meme-worthy content.

Impact

Increased brand awareness and a steady rise in conversions. Targeted messaging and vibrant content solidifying Lookie’s positioning as the go-to AI solution trusted by students, creators, and professionals alike.

Summary

We’re building a foundation for long-term loyalty and user advocacy. In the AI space, quality and positioning always wins. And now, thanks to a strategic content growth engine, YouTube learners and podcast lovers know how to win with Lookie.

Ready to scale your AI brand? Let’s talk.

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